Curacoro – From Local Brand To Global Scale
The Brand Context Founded in 2016 by lash technician Ann as a one-person lash brand, Curacoro, originally known as LLBA, quickly rose to become a leading handmade lash supplier in North America. The Challenge At That Time Curacoro was on an upward curve, their revenue was rising fast, but the scaling beyond limits required more […]
Kolor Acrylic – A Total Ecommerce Makeover
The Brand Context Kolor Acrylic is a young beauty brand founded by a talented nail technician with a strong TikTok following. Thanks to the quality of their acrylic powders and engaging short-form content, the brand had already built a loyal community on social media. But while Kolor was getting love on TikTok and Instagram, their […]
