Why Can’t AI Fully Replace SEO Yet?
There’s a saying in the world of SEO that “content is king”, and Google’s algorithms prioritize high-quality content to improve search rankings. With the emergence of AI-generated content, some marketers may fear that the end of SEO is near. Although AI can produce quality content quickly, it cannot fully replace the role of an SEO […]
IMP Honored To See Digital Marketing For Managers Chosen By SME Mentoring For 100 Mentors And Mentees
IMP Marketing is honored that the book “Digital Marketing for Managers”, written by Mr. Quan Vo, our CEO, was selected by SME Mentoring as a special gift for 100 mentors and mentees from the 2022 and 2023 programs. The book was written to share practical insights and real-world lessons that Quan has gained throughout his […]
The Conversion Rate Reached 30% When Advertising On Instagram
Following IMP’s five best practices when implementing Instagram Ads in the US market, a client saw a dramatic increase in their conversion rate – up to 30%.
Celebrating 9 Years Of IMP Marketing
IMP Marketing celebrated its 9th anniversary with gratitude and pride, reflecting on our journey, growth, and the people who made every milestone possible.
Nine Years, One Journey, Endless Stories
Celebrating 9 years of growth at IMP with a special video sharing our team’s stories, gratitude, and the journey ahead together.
Organic Traffic Increased 679% In 12 Months Thanks To An Insightful SEO Strategy
With an insightful SEO strategy, IMP and a client in the dietary supplement industry increased the website’s organic traffic by 679% in 12 months. Search engine optimization (SEO) is a marketing activity connecting customer needs with the product. When done correctly, it improves the visibility and ranking of a website or a web page on […]
OpenAI x Shopify Hackathon At IMP
IMP launched the OpenAI x Shopify Hackathon, where teams built AI-powered Shopify sites in one week, ending with exciting pitches and prizes.
Increasing 1.5% rentention rate after the Black Friday month
By offering a month-long discount and gift promotion, IMP’s client implemented a strategy to increase the customer retention rate to 1.5%.
[Training] Developing Leadership Excellence
![[Training] Developing Leadership Excellence](https://impmarketing.co/wp-content/uploads/2025/10/486324931_1211292667665438_6508040911395055684_n-1024x1024.jpg)
IMP team leaders joined Dale Carnegie Vietnam’s “Breakthrough Leadership” program, building skills in communication, leadership, stress management.
Increasing 1% conversion rate by optimizing mobile experience in Email Marketing
By optimizing Email Marketing on mobile devices, IMP helped a client increase the conversion rate by 1% and reach Halloween revenue of $164,000.
