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Launching The Book “Digital Marketing For Managers”

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IMP Marketing

IMP provides digital marketing services for global ecommerce companies. Our solutions help businesses increase their profits sustainably and reduce dependency on paid media.
The Book "Digital Marketing For Managers"

After months of preparation, the book Digital Marketing for Managers, written by Mr. Quan Vo, our CEO, has officially hit the shelves.

The book shares insights and hands-on lessons that our CEO has learned throughout more than 15 years of working with leading businesses and helping them grow through digital marketing.

It’s divided into four main parts and fourteen chapters, each addressing real questions many business owners and managers often face, such as:

  • Do I really need digital marketing for my business?
  • Which channels should I focus on first?
  • Who should be responsible for executing a digital strategy?
  • What are the most common mistakes and cost pitfalls?
  • When is the right time to invest in branding?
  • Is “zero-cost marketing” really possible?

Packed with practical strategies and real-world experience, this book aims to help managers understand digital marketing from a results-driven, decision-maker’s perspective.

The book is now available on Tiki.

🎁 Bonus: Every purchase of Digital Marketing for Managers comes with three exclusive resources to support your digital marketing journey.

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