
E-commerce promotions to drive sales (USA & Canada markets)
E-commerce promotions play an important role in driving sales and customer acquisition. We’ve put together everything you need to know in this article.
A Fresh New Look for the IMP Office
Change brings energy, and so does our newly renovated office. The IMP workspace just got a refresh designed to make every day more comfortable, creative, and inspiring. The renovation follows

IMP Marketing Receives Certificate Of Appreciation From The Embassy Of Ireland In Vietnam
Yesterday, at the Emerald Run 2022 Appreciation Day, IMP Marketing was honored by the Embassy of Ireland in Vietnam with a Certificate of Appreciation for our contribution to the success
Top popular types of sales promotions for ecommerce businesses
In e-commerce, promotions and discounts play a crucial role in fostering revenue growth. Here are the most common types you can use for your store.

Obtaining 5x ROAS by optimizing Pinterest ads for E-commerce
Using Pinterest to reach many potential customers, IMP helped LLBA Professional – an eyelash extensions manufacturer and supplier – increase their revenue sustainably. With ROAS (Return in Ads Spend) 5x,

Women’s day campaign brought $2 million in revenue
1. Context IMP’s client desired to run a campaign in March to celebrate International Women’s Day and drive more sales revenue. Running a business in the field of eyelash extensions
Flash Sale brought more than USD40,000 in revenue
A Flash Sale is a discount or promotion offered for a limited time that many businesses choose to implement during end-of-season sales. Thanks to this strategy, a client of IMP

Revenue increased more than 400% with Revamped Promotion Flow for new customers
By revamping new customer promotions for the first orders, a client of IMP increased their revenue by 400%. Here is the detail of how we did it. 1. Background In
Segmentation in Email Marketing: Benefits and Implementation
Segmentation is one of the practical methods in email marketing that every business needs to implement. Along with the benefits of sending the right content to the right audience, segmentation

Doubling Instagram Direct Messaging Conversations Started Rate by optimizing ads
By properly optimizing Instagram ads, IMP helped a Custom T-shirt Manufacturer drive 2.0x more messaging conversation started rates and reduce cost per conversion by 20%. Background Paid Media is an

E-commerce promotions to drive sales (USA & Canada markets)
E-commerce promotions play an important role in driving sales and customer acquisition. We’ve put together everything you need to know in this article.
A Fresh New Look for the IMP Office
Change brings energy, and so does our newly renovated office. The IMP workspace just got a refresh designed to make every day more comfortable, creative, and inspiring. The renovation follows

IMP Marketing Receives Certificate Of Appreciation From The Embassy Of Ireland In Vietnam
Yesterday, at the Emerald Run 2022 Appreciation Day, IMP Marketing was honored by the Embassy of Ireland in Vietnam with a Certificate of Appreciation for our contribution to the success
Top popular types of sales promotions for ecommerce businesses
In e-commerce, promotions and discounts play a crucial role in fostering revenue growth. Here are the most common types you can use for your store.

Obtaining 5x ROAS by optimizing Pinterest ads for E-commerce
Using Pinterest to reach many potential customers, IMP helped LLBA Professional – an eyelash extensions manufacturer and supplier – increase their revenue sustainably. With ROAS (Return in Ads Spend) 5x,

Women’s day campaign brought $2 million in revenue
1. Context IMP’s client desired to run a campaign in March to celebrate International Women’s Day and drive more sales revenue. Running a business in the field of eyelash extensions
Flash Sale brought more than USD40,000 in revenue
A Flash Sale is a discount or promotion offered for a limited time that many businesses choose to implement during end-of-season sales. Thanks to this strategy, a client of IMP

Revenue increased more than 400% with Revamped Promotion Flow for new customers
By revamping new customer promotions for the first orders, a client of IMP increased their revenue by 400%. Here is the detail of how we did it. 1. Background In
Segmentation in Email Marketing: Benefits and Implementation
Segmentation is one of the practical methods in email marketing that every business needs to implement. Along with the benefits of sending the right content to the right audience, segmentation

Doubling Instagram Direct Messaging Conversations Started Rate by optimizing ads
By properly optimizing Instagram ads, IMP helped a Custom T-shirt Manufacturer drive 2.0x more messaging conversation started rates and reduce cost per conversion by 20%. Background Paid Media is an
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