Email Marketing Automation: Definitions, Benefits, and Implementation
Email automation helps brands reach the right audience with relevant messages at the right time to build long-term customer relationships and increase revenue. What is email automation? Unlike sending newsletters
Thank You Email brought $200,000 in Revenue, 2.4% of Order Rate
The Thank You Email is an effective marketing tool that e-commerce companies should not ignore. By adopting an insightful thank-you email script, IMP helped a client reach nearly $200,000 after
Order Rate from Browse Abandonment Email reached 6%
Email browse abandonment (a reminder of searched products) is one of the automated emails that attract customers to the website and increase the purchasing potential. By adopting this type of
Customer Winback Email brought $230,000 in revenue
As the market becomes more competitive, the strategy to acquire new customers usually costs 5 times higher than maintaining existing customers. Therefore, winning customer loyalty has always been the top
Welcome Email helps convert 12% of Leads into customers
By revamping the Welcome email’s content and design, IMP’s client achieved a conversion rate of up to 12%, bringing in $16,000 in email revenue in the first 2 months. So
Bulk purchase promotions boosted the average order value (AOV) by 20%
For E-commerce businesses, AOV (average order value) is a crucial metric and needs to be optimized regularly. After two months of boosting bulk purchase promotions, IMP’s client has seen impressive
Revenue from abandoned cart email increased by 43% after one month
In Ecommerce, the phrase “cart abandonment” or “abandoned cart” refers to the abandoning shopping cart of customers. According to a report by Baymard Institute, 70% of shopping carts are abandoned,
Things To Keep In Mind While Building A Shopify Store
Setting up an effective online store on Shopify also requires many considerations. Check it out.
How to maximize customer lifetime value?
To achieve the goal, companies need to maximize customer lifetime value. Read this article to explore the way.
Ways to calculate customer lifetime value that the business should know
Customer lifetime value is important to a business because it helps determine the profit that companies can gain. Let find out ways to calculate them.
Email Marketing Automation: Definitions, Benefits, and Implementation
Email automation helps brands reach the right audience with relevant messages at the right time to build long-term customer relationships and increase revenue. What is email automation? Unlike sending newsletters
Thank You Email brought $200,000 in Revenue, 2.4% of Order Rate
The Thank You Email is an effective marketing tool that e-commerce companies should not ignore. By adopting an insightful thank-you email script, IMP helped a client reach nearly $200,000 after
Order Rate from Browse Abandonment Email reached 6%
Email browse abandonment (a reminder of searched products) is one of the automated emails that attract customers to the website and increase the purchasing potential. By adopting this type of
Customer Winback Email brought $230,000 in revenue
As the market becomes more competitive, the strategy to acquire new customers usually costs 5 times higher than maintaining existing customers. Therefore, winning customer loyalty has always been the top
Welcome Email helps convert 12% of Leads into customers
By revamping the Welcome email’s content and design, IMP’s client achieved a conversion rate of up to 12%, bringing in $16,000 in email revenue in the first 2 months. So
Bulk purchase promotions boosted the average order value (AOV) by 20%
For E-commerce businesses, AOV (average order value) is a crucial metric and needs to be optimized regularly. After two months of boosting bulk purchase promotions, IMP’s client has seen impressive
Revenue from abandoned cart email increased by 43% after one month
In Ecommerce, the phrase “cart abandonment” or “abandoned cart” refers to the abandoning shopping cart of customers. According to a report by Baymard Institute, 70% of shopping carts are abandoned,
Things To Keep In Mind While Building A Shopify Store
Setting up an effective online store on Shopify also requires many considerations. Check it out.
How to maximize customer lifetime value?
To achieve the goal, companies need to maximize customer lifetime value. Read this article to explore the way.
Ways to calculate customer lifetime value that the business should know
Customer lifetime value is important to a business because it helps determine the profit that companies can gain. Let find out ways to calculate them.
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